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experienced hotel management executives

James M. Hines, Chairman at HP Hotels

James M. Hines

"As our industry transforms itself almost daily in exciting and challenging ways, our guiding star remains our passion for the core tenets of hospitality as we serve owners, guests and communities."
Over 25 years of Hospitality Business Experience
Mike Hines founded HP Hotels in 2002 with the vision of creating a hotel management company that provides more than just management, "I wanted to build a company committed to the development of successful, long-term relationships." Over the course of the last decade, Hines has emerged as an industry leader and trusted advisor. 
Hines' advisory roles have included service on the Hilton Garden Inn Owner's Advisory Counsel, consultant and panelist to the annual Barclay's International Hospitality Forum, Hunter Investment Conference, and Midwest Lodging Conference; he is also a proud supporter of the Latino Hotel and Restaurant Association. Through these diverse roles, Hines provides unique perspectives on today's business environment from negotiating management contracts, to securing debt, and hiring staff, while most importantly ensuring the success of HP Hotels and its clients.
With over 25 years of hospitality business experience, Hines has advised through the development or opening of 18 hotels and consulted on scores of other investments through concept, management and divestment.
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Kerry Ranson

Kerry Ranson

"Our people are the brains behind our success. How we fulfill and exceed brand or independent property standards. How we respect, support and inspire each other."
Over 23 years of Hotel & Resort Experience


Kerry V. Ranson is leading the development efforts for the Company's vision to grow and further diversify the portfolio.  Kerry will leverage his extensive industry experience and well as the relationships he has cultivated over the 23 years in the hotel industry to further the growth of HP Hotels' portfolio of managed properties nationwide. 
Kerry has grown management firms into highly successful companies. Formerly President and Chief Operating Officer of Expotel Hospitality Services, a New Orleans-based hospitality ownership management and development company, he also held the prestigious position of 2015 Chairman of IHG (InterContinental Hotels Group) Owner's Association. 
Born and raised in New Orleans, Kerry's entrepreneurial spirit was evident at an early age. He began his hospitality management career in the food and beverage arena with Ruby Tuesday's restaurant chain. Kerry entered the lodging side with Mirage, opening the Beau Rivage Resort in Biloxi, Mississippi and also spent time with Wilson Hotel Management Company. In 1999, Kerry joined IHG as an Area Director, where he drove both occupancy and ADR by implementing structured revenue management systems at each of his 20-plus properties. Kerry left IHG to join the start-up team of HP Hotels and was instrumental in its founding in 2002 with six hotels, which grew to more than 35 hotels in 16 states. HP Hotels entered the TOP 100 Management Companies under his tenure.
After joining Expotel Hospitality as a partner in 2010, Kerry had grown the portfolio from 10 to 22 hotels in six states and moved Expotel to a TOP 50 Management Company 2012, 2013, 2014, & 2015. The work at Expotel included successfully diversifying a 5-hotel portfolio, repositioning of numerous assets resulting in quick turnarounds and high yield exits for clients. Kerry's extensive client relationships span over well-known groups such as the Laurus Corporation, Stratford Hospitality, The Berger Company & Hotel Capital, to name a few. Kerry is well recognized in the hospitality industry by both peers and industry experts.
B.A. Communications from the University of New Orleans.
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Joseph Powers, Chief Financial Officer at HP Hotels

Joseph Powers

Chief Financial Officer
"It takes everyone rowing vigorously in the same direction to get to the other shore."
20 Years of Financial Management Experience in Hospitality Industry
Joe Powers is an original founder of HP Hotels, having joined the company in 2002. As Chief Financial Officer and Partner, Joseph is responsible for all functions of finance, accounting, tax, reporting, treasury, risk management, information technology and legal/compliance. With over 20 years of financial management experience in the hospitality industry, Joe has extensive experience in acquisitions, loan restructurings and cash flow management. 
Prior to joining HP Hotels, Joseph spent fifteen years working in various hotel leadership roles, working his way up from Night Auditor, to Front Office Manager and ultimately, Controller. It is through his multi-unit and hands-on property-level experience, that Joseph gained invaluable insight toward what it takes to provide General Managers, Corporate Leadership and Financial Stakeholders with the critical information necessary to drive operational results and investment strategy, without hampering the GM's ability to service their guest. Joseph's personal philosophy is "You will get all you want in life if you help enough other people get what they want." He strongly believes that having common goals with the other members of the team will help insure that everyone is working towards the same result!
B.S. in Business Management from University of Alabama.
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Jason LaBarge, Vice President of Operations

Jason LaBarge

Senior Vice President
"When you strive for success on a daily basis through training and accountability, you can achieve the desired results to be Best in Class!"
20 Years of Hospitality and Hotel Operations Experience
Jason LaBarge brings over 16 years of successful hands-on experience to HP Hotels. As Sr. Vice President, he is responsible for the day-to-day support and oversight of a region of upscale, select service hotels based in the Charlotte, NC market. Jason supports hotel strategy in the areas of operations, human resources, financial success, and superior service; working with such premium brands as Omni, Hyatt, Hilton, Choice and Independent hotels.Jason's hotels have consistently been atop the company's Balanced Scorecard and have won several company awards including Hotel of the Year, GM of the Year, and Director of Sales of the Year. 
Previous HP leadership roles include that of Director of Operations and General Manager where Jason drove strong financial results and cultivated strong hotel teams; many of which are still intact today. Prior to joining HP, Jason grew his career through roles as Assistant General Manager and Front Office Manager.
Jason maintains a strong community leadership role as he currently serves on the Rock Hill York County, SC CVB Board of Directors, and the city of Rock Hill Tourism Commission.
B.S. in Hospitality and Tourism Management, University of Massachusetts Amherst
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Jeff Burns, Chief Investment Officer

Jeff Burns

Chief Investment Officer
"A great hotel investment must fuse real estate investment savvy with skill in operating a complex business that can excite guests, while it generates favorable return on investment."
More than 20 years of diverse experience in the hospitality industry, spanning operations, capital markets, acquisitions and development.
As Chief Investment Officer for HP Hotels, Jeff Burns works closely with HP Hotels' existing and prospective hotel property owners to assess their portfolios; investment opportunities; and the capital structure and market hold strategies for any given hotel property. Jeff also advises newer investors to the hospitality space and works closely with HP Hotels' executive leadership team and Advisory Committee in forming strategic direction. 
Most recently Jeff was Principal, Acquisitions for JMI Reality, a private real estate investment and development company originally founded as an investment vehicle of the John J. Moores famiy.
Jeff is also founding co-partner with Matt Comfort of Bullwhip Capital Partners, LLC., an investment platform focused on the hospitality space. Among successful investments, Bullwhip has invested in multiple states across the U.S., including in Santa Fe, NM and Dallas. More recently, Bullwhip is also an investor in HP Hotels.
Prior to forming Bullwhip Capital Partners, Jeff was a Senior Vice President for Behringer Harvard in Dallas where he managed $650 million in hotel investments for a private REIT across multiple funds.
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Ed Robison - Senior Vice President of Owner Relations and Development

Ed Robison

Senior Vice President of Owner Relations and Development
"Relationships come in all forms. Building a business means business relationship building. The importance of it cannot be underestimated. It takes years to cultivate meaningful and valuable relationships in business…as it is in life."
35 years of corporate, franchise and property experience in operations, sales, management and development.
Ed joined HP Hotels in February of 2021 and supports many of the growth initiatives of HP by contributing to all aspects of underwriting, including market research and feasibility analysis, creating pro forma hotel projections, and performing return analyses. 
He also participates in due diligence efforts to determine the financial viability, profitability and appropriateness of transaction structures. Importantly, Ed works with HP's investors and owners, both existing and new, to build relationships that provide long term, sustainable growth for HP Hotels.
Ed has more than 35 years of corporate, franchise and property experience in operations, sales, management and development. He comes to HP from Hilton where he spent 14 years, most recently as Senior Director of Owner Support for the Hilton Focused Service and All-Suites brands. They included over 4,800 hotels that were part of the Embassy Suites, Hilton Garden Inn, Hampton, Homewood Suites, Home2 Suites and Tru brands.
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Chris Gennardo

Senior Vice President of Sales, Marketing and Revenue Generation
"The Foundation of Achieving Success Lies in Strategizing for Success"
Over 25 years of experience in both the Sales and Revenue Management

Chris joins HP Hotels with over 25 years of experience in both the Sales and Revenue Management arenas where he's provided local, regional, and enterprise wide leadership for large and small organizations in branded and independent environments.   With HP Hotels Chris will take on the role of Area Vice President of Sales and Marketing, with a focus on HP Hotels full service, upscale and luxury hotels.


Chris began his career with Marriott International in various Sales Management roles which landed him at the Marriott Marquis in NYC as a Business Travel Sales Manager. Chris was introduced to Revenue Management during his time at the Marquis and took on the position of Director Group Revenue Management.  After time with Marriott, Chris gained experience in the Independent Hotel Environment at the Millennium Broadway in NYC until he joined the Hilton Hotels Corporation Revenue Management Team. During his tenure at Hilton he was part of the team that engineered Hilton's Revenue Management platform; "9 BAR Market Based Pricing scheme utilizing Full Pattern LOS controls".  After a tenure with Hilton Chris accepted the position of Vice President of Revenue Management with Aramark Harrison Lodging in which he gained unique experience in "Conference Center Sales" as well as significant exposure to the Collegiate Hotels markets.

Chris moved back into Sales and Marketing leadership in a Regional Director capacity with JQ Hammons Hotels and Hersha Hotels Management; Most recently with the The Procaccianti Group for approximately 4 years ending up in NYC as the Director Of Sales and Marketing for the Hilton New York Grand Central. Chris graduated from Franklin and Marshall College with a BA in Economics. Chris is a father of 3 children (2 girls and 1 boy) and lives in Massapequa Park NY with his wife Lisa.


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HP Hotels - Chase Rollins Regional Director of Pperations

Neva Long

Vice President of Human Resources
"Always treat your employees exactly as you want them to treat your best customers." Stephen R. Covey
20+ years of experience in the hospitality industry.
As Vice President of Human Resources, Neva Long leverages 20+ years of experience in the hospitality industry. Her background includes Raffles Hotel & Resorts, Marriott, Starwood, Intercontinental Hotels & Resorts, Hyatt, Noble Investment Group and Interstate Hotels & Resorts. 
Neva's prior roles include that of Regional Director of Human Resources for Noble Investment Group, and Area Human Resource Director with Interstate Hotels & Resorts, where she was responsible for recruitment of General Managers and Directors of Sales, implemented strategic management practices, developed training programs, engaged in mentoring and was an expert in conflict resolution. She further managed benefit programs, and achieved significant reduction in EEOC and Worker's Compensation claims across her portfolio.
Throughout her career, Neva has impacted organizational culture, and stabilized employee engagement - before, during and after acquisitions. Her genuine, personalized approach has fostered reduction in turnover and outstanding employee engagement. Neva's successes in these areas have contributed to the operating team's ability to achieve superior guest satisfaction and returns for our hotels and their investors.
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Mark Alvarez

Regional Director of Operations

"Leadership isn't about being your best; it's about helping others do their best and supporting their ambitions."

20 years of hospitality and hotel operations experience

Mark first joined HP Hotels as General Manager of our Comfort Suites Northlake Charlotte, where he successfully led his team to make significant improvements to revenues and profitability, drive positive RGI growth, and achieved outstanding QA performance.


He has further served in several task force capacities with HP, to include onboarding of several franchise select and full service hotels. Mark's prior hospitality experience includes General Manager roles for a variety of South Florida upscale boutique style brands, hotel/condo project and a four-diamond full service hotel. Mark also has prior corporate experience as Regional Director of Operations overseeing a portfolio of boutique and upscale properties in the Miami area.

Mark has a track record of professionalism, commitment to excellence, expertise, strong work ethic and ability to drive result. Mark recently relocated with his family back to his hometown of Miami, where he will be based in this new role with HP. 

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Jared Bunch

Jared Bunch

Regional Director of Operations
"Quality is never an accident; it is always the result of high intention, sincere effort, intelligent direction and skillful execution; it represents the wise choice of many alternatives."-William A. Foster
20 years of hospitality and hotel operations experience
Jared joined the HP Hotel team in 2008 as General Manager of the Comfort Suites in Gastonia, North Carolina. After a successful first year with the company, he was promoted to General Manager of the Hilton Garden Inn in Pineville, North Carolina, where he led an amazing team and achieved many significant successes over the past 10 years. Jared has management experience with several brands including Choice Hotels, Marriott International, and Hilton Worldwide. 
Jared thrives in an environment where he works closely with a team of professionals who share his passion for excellence; making HP Hotels a perfect fit.
Jared lives in Charlotte, NC with his wife Kelly and fills his weekends attending various sporting activities for their two young boys, Quinn and Miller.
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Nancy Obstler - VP of Sales and Revenue Management

Nancy Obstler

Vice President of Sales and Revenue Management
"Success isn't just about what you accomplish in your life; it's about what you inspire others to do."
Over 25 years of experience in both Hospitality Sales and Operations
Nancy serves as Area VP of Sales and Revenue Management for our portfolio of hotels in North and South Carolina. In this role, she is responsible for implementing strategies to help increase REVPAR index, build the properties client base, boost overall revenues and exceed profit and hotel performance in each marketplace. 
Nancy actually began her career on the culinary side of hospitality, but quickly got a taste for driving revenues and overall operations. She gained her experience first in South Florida as a Director of Food and Beverage in Boca Raton and then moved to the Carolinas to join Missouri based, John Q Hammons Hotels, for what was to be 20 years of her career at three different properties and with two global brands.
She first landed as Director of Sales and Marketing in South Carolina at the Embassy Suites Greenville Golf Resort for six years and then moved to Charlotte, NC as part of the pre-opening team for one of the most successful John Q Hammons properties, the Embassy Suites Charlotte-Concord Golf Resort & Spa. Nancy remained in that role for eight years, leading the team to be the number #1 group and catering revenue producer in the 80+ hotel portfolio and twice winners of Embassy Suites Sales Team of the year.
Through career opportunity within John Q Hammons Hotels, Nancy's next move was into the property General Manager role, where she spent the next six years. As General Manager, with her background in sales, coupled with strong client relationships, she continued to serve as the top line revenue driver for the properties while achieving profit goals, leading, coaching and inspiring entire property teams, first at the Renaissance Charlotte Suites Hotel and then back at her most recent role before joining HP Hotels, GM of the Embassy Suites Charlotte-Concord Golf Resort & Spa. In her new role with HP, Nancy is currently based with her family in Charlotte, NC allowing her the ability to retain the community relationships she has made through the years and stay on the pulse of the local NC and SC markets in order to help the hotels in her current portfolio be as successful as possible.
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Karen Jacobs - Accounting Manager

Karen Jacobs

Accounting Manager
Be the reason someone smiles. Be the reason someone feels loved and believes in the goodness in people." - Roy T. Bennett
30 years of management experience
Karen has more than 30 years of management experience in various industries with a focus on finance and fiscal responsibilities. In her role as Accounting Manager, Karen oversees all facets of Accounts Payable; manages the filing of Sales and Use taxes; monitors monthly payroll at the property level; assists the various HP hotels with vendor issues and performs other duties as required by management.  
She enjoys working with all staff members at the property level and values the positive atmosphere that the company has created for its teams. When she is away from work, Karen enjoys tinkering in her garden, cooking and watching her ALABAMA football.
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HP Hotels - Ashley Sheffield, Corporate Controller

Ashley Sheffield

Corporate Controller
“In the end we only regret the chances we didn’t take”
15 years of experience in Accounting and Hotel Operations
Ashley Sheffield is a Corporate Controller based in Birmingham, Alabama at corporate headquarters. Originally from Bakersfield, CA, Ashley began working in the hospitality industry as a night auditor at the Embassy Suites in Birmingham, AL. 
After moving to Valdosta, GA and working as a front office manager and controller for a Holiday Inn, Ashley began working as a Task Force Controller for Lodging Corporation. She joined the HP Hotels family in 2007 as an assistant general manager at a Holiday Inn in Birmingham, AL. In 2010, Ashley accepted the position of property Corporate Controller and began working for HP Hotels.
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